Every carpet cleaning Auckland business must take out business insurance to protect the business owner and the assets of the business. Slip and falls is a common claim that clients might bring against the carpet cleaner. An employee might get hurt while carrying the equipment. Unfortunately for the business owner Murphy’s Law commonly take over because each incident must be covered in both business and liability insurance. A good business insurance representative can advise on the types and coverage of business insurance applicable for the carpet cleaning business.
Many business owners will skip this step and do their own accounting and with the use of business software some of the accounting needs are done on the computer system that runs your business. A computer is an essential piece of equipment for every business in today’s world and it is not different in the carpet cleaning north shore business. An accountant is necessary for the filing of business taxes though and it is a good practice to use an accountant who can also be a financial advisor as the business grows.
Lawyers are expensive but the business entity set up will drive a closet carpet cleaning business to a corporation. A skilled business attorney will recommend the correct business entity for your business based upon your business plan. If your desire is to grow and expand or if your desire is to operate a one man shop your business legal certificates will change accordingly. Sometimes starting out you is unsure of what your business will grow into so start off simple with probably a S Corporation. This business entity allows for growth and expansion. It allows for single ownership and a one man show so this is a good starting point for most. There is a fee of about $1000 or more for an attorney to establish this type of business entity but there are many safeguards that an attorney will explain to you.
Sales and Marketing
You can have the best carpet business in the world and if no one knows of your services you will be in the poor house soon. No business people can underestimate the benefit of customer satisfaction in terms of marketing. Fancy gimmicks and intense marketing campaigns are good and will produce some new leads and customers but every wise business owner will tell you that the steady customer who calls you first and will recommend you to others is the best form of sales.
However, in order to get started there are some nuances to the carpet cleaning business that have made sales and marketing a difficult endeavor. With the economy being so poor many people have decided to get into this business. They see it as a way to make a quick buck to cover monthly expenses that used to be covered by a paycheck. What often happens is that they offer a low price to attract customers and then do a pretty undesirable job. However, this leaves the client feeling that they can get the next company for the same low price and the market for this business is set at the low price. It is a difficult pitch to charge more and try to explain this phenomenon to a prospective client. But that is the reality in the sales and marketing area, a good business cannot survive on the low ball price of a fly by night set up and customers need to have their expectations set at that view point which is not an easy sell in an economy that stretches each business owner to the limit.